The significance of Voice Search in Search Engine Optimization
With the gradual growth and advancement of technology, several aspects are changing rapidly. Especially with the launch and advancement of the internet, the world of technology witnessed a rapid boost. Voice search has advanced over the years and what previously seemed like a farfetched science fiction idea of the future has now become very much true and active. The technique of voice search is witnessing a massive development in the current tech scenario. This concept has now become more of an inevitability as more people are preferring to search the internet with the aid of voice commands. Who would wish to sit and type out data when you can simply find out by voice.
Since the inception of the internet till date, we have traveled a long way in this regard, from virtual assistants with the likes of Siri and Alexa accomplishing mundane tasks comprising complex weather reports, trending news stories, scheduling appointments, making reservations to real-time traffic evaluation and imparting accurate pin-point GPS locations. All of this data is communicated without the need to ever press a button or input a command, at least not a written one.
In the genre of digital marketing or search engine optimization, this feature or aspect has untapped the true power when it comes to closely associating to match keywords for the voice or spoken query. The merits here involved or apply to both the interested parties. Let’s delve a bit inside into the rising significance and the pressing needs of voice searches. In this article, let’s understand the need for voice search or its importance in search engine optimization.
How crucial is voice search?
When you are looking at user convenience or user-friendly aspects, it is indeed crucial for you to note that with the amalgamation of voice recognition software in multiple platforms, individuals move through versatile experiences via many different channels.
The ingress and seamlessness of simply voicing your concerns or queries are unrivaled in deciphering any problem. For instance, would you prefer talking or speaking to a doctor when explaining your case or would you write it down? I guess the answer is quite simple. It will be more convenient for you to narrate or speak out than to write down as it is in our nature to seek convenience wherever it is possible for us.
Not to mention, the solution or service to the query obtained is much rapid as well, naturally, diminish bounce rates and retaining the potential or target customer for a longer span. This way, the user is satisfied with his answer as it matches closely with the words he or she uttered, which in turn, is favorable for the business to enhance customer relations as well as feedback.
As per a recent study conducted on this subject shows that approximately around 58% of customers took the aid of using or applying voice search for searching contact details among other info for local businesses within the last year. The study also says the technique of voice search is gradually attracting people more than the traditional format of typing and searching the internet.
Merits of using voice technology
1) Voice search saves time
The best mobile app developers in the present condition like making use of voice technology because it’s fast, simple as well as helps to save time. Several firms hire iOS app developers who acknowledge and also embrace this technology because speech recognition technology is much faster than typing on Smartphone. This has been proven by vivid research that’s been carried out between speech recognition and typing.
2) Voice technology is multilingual
Voice technologies imbibe in itself multilingual abilities. The best mobile development companies have been developing mobile applications that integrate multilingual voice technology. Google assistant now interacts with over thirty major languages on the majority of Android devices. This depicts the fact that you can use voice technology regardless of the language you speak.
3) Voice search technology is easy
The most communicative, natural, and fast method of human communication is voice or spoken words. But there are still some challenges associated with the voice technology regarding hardware picking up accents, background noise, as well as mispronunciations. With passing years, however, the scenario is changing and also improving. Google hit a 4.9% error rate in the year 2017 while IBM and Microsoft and others have reached over 5% word error rate.
With the gradual growth and advancement of technology, several aspects are changing rapidly. Especially with the launch and advancement of the internet, the world of technology witnessed a rapid boost. Voice search has advanced over the years and what previously seemed like a farfetched science fiction idea of the future has now become very much true and active. The technique of voice search is witnessing a massive development in the current tech scenario. This concept has now become more of an inevitability as more people are preferring to search the internet with the aid of voice commands. Who would wish to sit and type out data when you can simply find out by voice.
Since the inception of the internet till date, we have traveled a long way in this regard, from virtual assistants with the likes of Siri and Alexa accomplishing mundane tasks comprising complex weather reports, trending news stories, scheduling appointments, making reservations to real-time traffic evaluation and imparting accurate pin-point GPS locations. All of this data is communicated without the need to ever press a button or input a command, at least not a written one.
In the genre of digital marketing or search engine optimization, this feature or aspect has untapped the true power when it comes to closely associating to match keywords for the voice or spoken query. The merits here involved or apply to both the interested parties. Let’s delve a bit inside into the rising significance and the pressing needs of voice searches. In this article, let’s understand the need for voice search or its importance in search engine optimization.
How crucial is voice search?
When you are looking at user convenience or user-friendly aspects, it is indeed crucial for you to note that with the amalgamation of voice recognition software in multiple platforms, individuals move through versatile experiences via many different channels.
The ingress and seamlessness of simply voicing your concerns or queries are unrivaled in deciphering any problem. For instance, would you prefer talking or speaking to a doctor when explaining your case or would you write it down? I guess the answer is quite simple. It will be more convenient for you to narrate or speak out than to write down as it is in our nature to seek convenience wherever it is possible for us.
Not to mention, the solution or service to the query obtained is much rapid as well, naturally, diminish bounce rates and retaining the potential or target customer for a longer span. This way, the user is satisfied with his answer as it matches closely with the words he or she uttered, which in turn, is favorable for the business to enhance customer relations as well as feedback.
As per a recent study conducted on this subject shows that approximately around 58% of customers took the aid of using or applying voice search for searching contact details among other info for local businesses within the last year. The study also says the technique of voice search is gradually attracting people more than the traditional format of typing and searching the internet.
Merits of using voice technology
1) Voice search saves time
The best mobile app developers in the present condition like making use of voice technology because it’s fast, simple as well as helps to save time. Several firms hire iOS app developers who acknowledge and also embrace this technology because speech recognition technology is much faster than typing on Smartphone. This has been proven by vivid research that’s been carried out between speech recognition and typing.
2) Voice technology is multilingual
Voice technologies imbibe in itself multilingual abilities. The best mobile development companies have been developing mobile applications that integrate multilingual voice technology. Google assistant now interacts with over thirty major languages on the majority of Android devices. This depicts the fact that you can use voice technology regardless of the language you speak.
3) Voice search technology is easy
The most communicative, natural, and fast method of human communication is voice or spoken words. But there are still some challenges associated with the voice technology regarding hardware picking up accents, background noise, as well as mispronunciations. With passing years, however, the scenario is changing and also improving. Google hit a 4.9% error rate in the year 2017 while IBM and Microsoft and others have reached over 5% word error rate.
